Secure, affordable lifestyle communities for Over 50’s living
Who We Are
Serenitas is one of Australia’s leading providers of secure, affordable lifestyle accommodation options for older Australians.
Serenitas operate and develops quality Over 50’s villages that provide excellent community facilities, with a range of quality and affordable options. We provide financial security for all our homeowners so that they can have peace of mind, knowing their home is secure and they will live in a safe, active and engaging community.
Serenitas owns various land lease communities including National Lifestyle Villages – the market leader in WA, The Vantage at Vasse, The Outlook in Albany, RV Homebase Fraser Coast and has a pipeline of communities under development for over 50’s land lease living.
A Solid Foundation
Serenitas is a joint venture between Tasman Capital Partners, an Australian-owned and focused private equity firm, and GIC, Singapore’s sovereign wealth fund. Serenitas was established in 2017 with the objective of establishing a leading land lease community business.
The management of Serenitas has a strong track record in the development and management of lifestyle residential communities and is committed to continue to see these develop in both quality, affordability and security.
That every Australian be able to retire in comfort and security knowing that they can live the later part of their lives in the home they love, with friends around them, and access to facilities and activities that maximise their quality of life and longevity.
“We appreciate that every Australians’ home is their castle and are committed to providing our homeowners with peace of mind and serenity knowing their home is secure.”
Rob Nichols – CEO Serenitas
Buying Into a Serenitas Village
Buying a new home is a major decision, and one that needs to be carefully considered. For over 50’s the options may include staying in your current home, moving to an apartment, a retirement village or a land lease community / lifestyle village. The choices can be confusing at times, but if you do decide to buy into any type of village, it is essential to ensure that the company behind it is financially secure.
Serenitas is backed by Tasman Capital Partners an Australian owned institutional fund manager specialising in land lease communities, and GIC – Singapore’s sovereign wealth fund.
Serenitas is led by an experienced team who have successfully operated in the industry for many years with a strong track record of developing and managing lifestyle residential communities. They are committed to providing quality, affordable and secure housing options for older Australians.
Serenitas is seeking to grow its locations through acquisition, joint ventures and capital partnering with other industry participants. Backed by Tasman Capital and GIC a long term institutional investor in Australia, Serenitas is one of the leading operators of land lease communities with over 3600 home and development sites.
If you would like to know more about selling your existing site or partnering with Serenitas, get in contact with either Rob Nichols or John Wood at email@example.com. As industry experts, they are happy to have a confidential chat to help you understand your options and where to seek advice to support your decision to either sell or partner.
Rob Nichols | Founder and CEO
Rob founded Serenitas in 2017 and has over a decade of experience in the residential land lease sector; previously founding Tasman Lifestyle Continuum, fulfilling the role of COO for Gateway Lifestyle Group and completing over 50 acquisitions of lifestyle communities.
Prior to entering the residential land lease sector, Rob had a diverse career in funds management, corporate finance and as a chartered accountant both in Australia and overseas.
He is deeply committed to creating secure, welcoming and engaging communities in highly desirable locations that allow homeowners to access high-quality affordable homes to unlock their financial freedom.
Rob is passionate about increasing consumer awareness of residential land lease communities who is an active member of the industry body and a speaker at industry events.
NATHAN CLEARY | CHIEF FINANCIAL OFFICER
Nathan has over 20 years of financial management experience derived from working with blue-chip companies and privately held organisations. Strategically led, Nathan is a finance, investment and M&A professional specialising in finance, private equity and corporate advisory.
A member of CPA Australia and a CFA Charter Holder, Nathan has previously held roles at Tasman Capital Partners, PricewaterhouseCoopers, Deutsche Bank & Nikko Private Investments.
DEAN WALKER | HEAD OF DEVELOPMENT
Dean has a wealth of experience in creating master-planned lifestyle communities and superior homes for people over 50.
Leveraging his previous experience as an architect and an ethos of ‘purposeful design’, Dean leads an award-winning team to create low maintenance homes and luxurious community facilities that enrich the lives of people in our communities.
JOHN WOOD | BUSINESS DEVELOPMENT MANAGER
Founder of Western Australia’s National Lifestyle Villages which now forms an integral part of Serenitas’ portfolio, John plays a pivotal role in the successful acquisition of properties and lobbying government for legislative reform.
John has over 20 years of experience in the residential land lease sector and his entrepreneurial spirit helps build the development pipeline for Serenitas whilst providing product life cycle strategic counsel.
KEVIN EIDELMAN – FINANCIAL CONTROLLER
Kevin is an accomplished finance professional with over a decade of experience in the property development and real estate sector. A fellow of the Chartered Institute of Management Accounts, Kevin specialises in establishing financial protocols to comply with accounting practices and implementation of streamlined processes that allows the business to scale with ease.
CHEYNE OXFORD – NATIONAL MARKETING MANAGER
A strategically led marketer who specialises in considered purchases and emerging category sectors.
Bringing over 15 years of marketing experience to Serenitas, Cheyne is focused on increasing category awareness, building iconic brands, enhancing the customer experience and promoting a culture of innovation.